Empty rooms can be surprisingly hard to sell from photos alone. In this guide, we break down what virtual staging is, how it helps buyers understand space, what it typically costs, and how AI is making it faster and more accessible. Plus when it works best alongside professional property photography in London.

Vertical video is reshaping how buyers discover property, especially on social media. From Reels to TikTok-style content, this shift isn’t a trend but a response to changing buyer behaviour. In this article, we explore why vertical video matters for estate agents, how it compares to traditional formats, and how it fits into a modern property marketing strategy.

A behind-the-scenes look at what Christmas really means for property photography in London — from festive lighting challenges to the small details that make listings shine during the winter season.